Alt-right culture jamming

Erin Gallagher
2 min readAug 1, 2018

The word, “culture jamming” comes from the idea of radio jamming: that public frequencies can be pirated and subverted for independent communication, or to disrupt dominant frequencies.

Culture jamming is a form of social disruption that typically subverts corporate advertising and plays to people’s emotions in order to change some behavior and evoke cultural change, often associated with activism in the style of Ad Busters.

Enter /pol/ and the now ubiquitous red pill.

This series of blogs explores trolling tactics of /pol/ users from 4chan during the 2016 elections.

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Erin Gallagher

Social media researcher, multimedia artist, former research assistant with the Technology and Social Change Project